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Organized online returns fraud costs retailers billions

Product Retuns

The Wall Street Journal recently reported on a growing issue that is causing significant financial harm to retailers: online returns fraud. This problem has found a new home on platforms such as Telegram, where fraudsters organize and share tips for exploiting retailers’ return policies. The damage to the retail industry is staggering, with billions of dollars lost each year due to fraudulent returns. The scale and sophistication of these scams have expanded rapidly, leaving retailers grappling with how to combat this pervasive issue.

A prime example of how this type of fraud can hurt a company is illustrated by the experience of an apparel retailer, which noticed a substantial increase in online returns earlier this year. The company found that in many cases, customers were returning fake or different merchandise or, in some cases, nothing at all. This led to massive financial losses, amounting to thousands of dollars per fraudulent return. Investigations revealed that these scams were often organized and driven by information exchanged on websites, messaging apps, and other forums that instruct people on how to exploit retail return processes.

In the last few years, as e-commerce surged due to pandemic-related shifts in shopping habits, retailers responded by offering generous return policies. These policies were initially aimed at making online shopping more convenient for customers, with the idea that hassle-free returns would attract more business. However, this also created an opportunity for fraudsters to exploit the system.

The National Retail Federation (NRF) reports that returns of online purchases have reached new heights, with 17.6% of items purchased online being sent back in 2023, equating to over $247 billion in returns. This marks a sharp increase from prior years, with double the percentage of returns compared to 2019. The ease and convenience of returning items has become such a key part of online shopping that entire businesses have formed to manage the logistics of returns. While this has streamlined the process for legitimate customers, it has also paved the way for bad actors.

The fraudulent schemes now hitting retailers are far from isolated incidents. Retailers report being hit by increasingly organized return scams that target specific merchants. Some of the tactics involve returning counterfeit items instead of legitimate goods, or even sending back empty boxes. In other cases, criminals manipulate shipping labels to deceive retailers into believing that returned merchandise is on its way, when in reality, nothing is being sent back. These fraudsters are taking advantage of the complexities of the omnichannel retail environment, where gaps in communication between in-store staff, warehouse workers, and online customer service representatives can be exploited.

A key driver of this type of fraud is the anonymity and relative ease with which scammers can operate on platforms like Telegram. There, fraudsters share methods for tricking retailers and offer “refunding services” that claim to secure refunds for customers without them needing to return the products. These services often advertise specific stores that are more “vulnerable” to these scams, promising potential users risk-free refunds. The simplicity of these schemes makes them attractive to many, who are encouraged to either keep the refunded goods or resell them for profit.

While platforms like Telegram have been criticized for not doing enough to combat fraud, they claim that the sheer scale of their user base makes it difficult to moderate content effectively. Despite these challenges, there is mounting pressure for tech companies to step up their content moderation efforts, especially when it comes to curbing fraudulent activity.

The financial toll of these organized scams is enormous. In 2023 alone, over $100 billion in merchandise was returned fraudulently in the U.S., according to industry estimates. This represents approximately 13.7% of all returns, which is more than twice the level of fraudulent returns recorded just a few years ago. The numbers are alarming, and for retailers already struggling with thin margins and supply chain issues, the additional burden of managing returns fraud can be devastating.

The techniques employed by fraudsters continue to evolve. Some schemes involve manipulating the digital infrastructure that tracks returns. For example, one common method is to request a return label from a retailer and then alter the shipping information. Scammers apply the altered label to an empty envelope, which is then scanned by the parcel carrier, indicating to the retailer that a return is in progress. The fraudsters then request a refund based on this false information, long before the warehouse discovers that no product was actually returned. By the time the discrepancy is noticed, the refund has already been issued, leaving the retailer to absorb the loss.

Retailers have started to fight back, with some even suspending returns altogether in an effort to curtail fraud. For example, one apparel company temporarily halted mail-in returns after discovering widespread fraud, although this solution comes with its own set of challenges. Charging customers a fee for returns is another strategy being used to deter fraudulent activity, although this risks alienating legitimate shoppers.

In addition to these preventive measures, some retailers have turned to technology to help detect fraud. Companies are developing advanced systems that use data analytics to identify suspicious patterns in return requests, allowing them to flag and investigate potentially fraudulent transactions more effectively. This kind of technology may offer a more sustainable solution in the long run, as it allows retailers to continue offering flexible return policies without being overly vulnerable to scams.

The fight against online returns fraud is also being taken up by law enforcement. Federal and state authorities have prosecuted several high-profile cases in recent years, targeting individuals and organized groups involved in refund scams. In one notable case, a man was charged with defrauding retailers of millions of dollars through a fraudulent returns operation. His scheme involved sending back worthless items like plastic toys in place of expensive products, enabling him to pocket millions in refunds. Other cases involve similar tactics, with fraudsters using platforms like Telegram to orchestrate their schemes.

While the legal crackdown is a step in the right direction, the problem of online returns fraud remains a serious and growing issue for retailers. As fraudsters continue to find new ways to exploit return policies, companies must be vigilant in refining their defenses and staying ahead of the curve. Ultimately, the solution may lie in a combination of technological innovation, stricter return policies, and increased collaboration between retailers, tech companies, and law enforcement.

Product Retuns

The Wall Street Journal recently reported on a growing issue that is causing significant financial harm to retailers: online returns fraud. This problem has found a new home on platforms such as Telegram, where fraudsters organize and share tips for exploiting retailers’ return policies. The damage to the retail industry is staggering, with billions of dollars lost each year due to fraudulent returns. The scale and sophistication of these scams have expanded rapidly, leaving retailers grappling with how to combat this pervasive issue.

A prime example of how this type of fraud can hurt a company is illustrated by the experience of an apparel retailer, which noticed a substantial increase in online returns earlier this year. The company found that in many cases, customers were returning fake or different merchandise or, in some cases, nothing at all. This led to massive financial losses, amounting to thousands of dollars per fraudulent return. Investigations revealed that these scams were often organized and driven by information exchanged on websites, messaging apps, and other forums that instruct people on how to exploit retail return processes.

In the last few years, as e-commerce surged due to pandemic-related shifts in shopping habits, retailers responded by offering generous return policies. These policies were initially aimed at making online shopping more convenient for customers, with the idea that hassle-free returns would attract more business. However, this also created an opportunity for fraudsters to exploit the system.

The National Retail Federation (NRF) reports that returns of online purchases have reached new heights, with 17.6% of items purchased online being sent back in 2023, equating to over $247 billion in returns. This marks a sharp increase from prior years, with double the percentage of returns compared to 2019. The ease and convenience of returning items has become such a key part of online shopping that entire businesses have formed to manage the logistics of returns. While this has streamlined the process for legitimate customers, it has also paved the way for bad actors.

The fraudulent schemes now hitting retailers are far from isolated incidents. Retailers report being hit by increasingly organized return scams that target specific merchants. Some of the tactics involve returning counterfeit items instead of legitimate goods, or even sending back empty boxes. In other cases, criminals manipulate shipping labels to deceive retailers into believing that returned merchandise is on its way, when in reality, nothing is being sent back. These fraudsters are taking advantage of the complexities of the omnichannel retail environment, where gaps in communication between in-store staff, warehouse workers, and online customer service representatives can be exploited.

A key driver of this type of fraud is the anonymity and relative ease with which scammers can operate on platforms like Telegram. There, fraudsters share methods for tricking retailers and offer “refunding services” that claim to secure refunds for customers without them needing to return the products. These services often advertise specific stores that are more “vulnerable” to these scams, promising potential users risk-free refunds. The simplicity of these schemes makes them attractive to many, who are encouraged to either keep the refunded goods or resell them for profit.

While platforms like Telegram have been criticized for not doing enough to combat fraud, they claim that the sheer scale of their user base makes it difficult to moderate content effectively. Despite these challenges, there is mounting pressure for tech companies to step up their content moderation efforts, especially when it comes to curbing fraudulent activity.

The financial toll of these organized scams is enormous. In 2023 alone, over $100 billion in merchandise was returned fraudulently in the U.S., according to industry estimates. This represents approximately 13.7% of all returns, which is more than twice the level of fraudulent returns recorded just a few years ago. The numbers are alarming, and for retailers already struggling with thin margins and supply chain issues, the additional burden of managing returns fraud can be devastating.

The techniques employed by fraudsters continue to evolve. Some schemes involve manipulating the digital infrastructure that tracks returns. For example, one common method is to request a return label from a retailer and then alter the shipping information. Scammers apply the altered label to an empty envelope, which is then scanned by the parcel carrier, indicating to the retailer that a return is in progress. The fraudsters then request a refund based on this false information, long before the warehouse discovers that no product was actually returned. By the time the discrepancy is noticed, the refund has already been issued, leaving the retailer to absorb the loss.

Retailers have started to fight back, with some even suspending returns altogether in an effort to curtail fraud. For example, one apparel company temporarily halted mail-in returns after discovering widespread fraud, although this solution comes with its own set of challenges. Charging customers a fee for returns is another strategy being used to deter fraudulent activity, although this risks alienating legitimate shoppers.

In addition to these preventive measures, some retailers have turned to technology to help detect fraud. Companies are developing advanced systems that use data analytics to identify suspicious patterns in return requests, allowing them to flag and investigate potentially fraudulent transactions more effectively. This kind of technology may offer a more sustainable solution in the long run, as it allows retailers to continue offering flexible return policies without being overly vulnerable to scams.

The fight against online returns fraud is also being taken up by law enforcement. Federal and state authorities have prosecuted several high-profile cases in recent years, targeting individuals and organized groups involved in refund scams. In one notable case, a man was charged with defrauding retailers of millions of dollars through a fraudulent returns operation. His scheme involved sending back worthless items like plastic toys in place of expensive products, enabling him to pocket millions in refunds. Other cases involve similar tactics, with fraudsters using platforms like Telegram to orchestrate their schemes.

While the legal crackdown is a step in the right direction, the problem of online returns fraud remains a serious and growing issue for retailers. As fraudsters continue to find new ways to exploit return policies, companies must be vigilant in refining their defenses and staying ahead of the curve. Ultimately, the solution may lie in a combination of technological innovation, stricter return policies, and increased collaboration between retailers, tech companies, and law enforcement.

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