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Wrangler Authentics Jeans

Wrangler Authentics Jeans

Brand Wrangler
Manufacturer Kontoor Brands, Inc.

Wrangler Authentics is the brand's value-tier denim line, covering relaxed, regular and straight-fit men's jeans in a wide range of waist and length sizes. It targets everyday and workplace wear buyers who want a recognised western-heritage name at an entry-level price. Wholesale buyers include discount and variety retailers, workwear shops and export traders. Jeans are bought by wash and size run, and overstock or returns lots are common in the channel, so buyers clarify first-quality versus seconds. Branded denim is frequently counterfeited, so label and tag checks are advised.

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At a glance

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Brand
Wrangler
Manufacturer
Kontoor Brands, Inc.

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