Packaging

Shelf-ready packaging should earn its place in the retailer's aisle

A tear-off carton is only useful if it works from delivery through replenishment to the last item sold. Specify and test shelf-ready packaging with the receiving retailer.

The parcel weighs 4 kg. Why is the courier charging for 12?

Large, light cartons can be priced by the space they occupy. The useful comparison is the packed consignment under the actual carrier service and rate agreement.

Packaging trials: how to compare protection, packing time and delivery cost

A cheaper carton may create a dearer parcel. Test packing time, transport charges and arrival condition before calling the change a saving.